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gracenorthrop

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January 8, 2018
Viewed 304 times.

If you are new to digital marketing or online marketing concept then you should know understanding and implementing SEO is crucial to significantly increasing your traffic and brand awareness.

Right now, millions of people are looking for consulting and guidance about implementation of SEO just like you. Everyday we come across clients who are interested in our services like pittsburgh search engine optimization or online marketing pittsburgh but know very little about it.

According to one report, 75% of a website’s traffic begins with a search query. That’s why search engine optimization or SEO is so essential.

Staying on top of SEO takes a lot of research and experience. Google’s and bing's algorithms are constantly updated so it’s important to stay tuned into the latest news.

Everyday, people use Google to conduct over 2.5 to 3 billion searches. In the U.S., 77% of people use the web to research products and services before buying. Once our website begins to rank in the first pages of Google’s search results, we’ll get more visibility. This means improvement in traffic, conversions, and as expected, more revenue.

Getting to page one of the search results is crucial. 78% of users don’t even click past the first page!

The first three organic search results get 65% of all traffic from a web search. Leads coming from a search have a 15.7% close rate, compared to just 1.9% from channels like print or direct mail advertising.

Getting more visitors should help us convert more people into customers too.

So make sure you be auditing your site time to time. Auditing our website helps us discover why we are not getting enough search traffic and sales. It's a best way to understand SEO and current trend in our business.

In general terms, auditing is a systematic analysis of an events, a outcomes, a strategy, or current status that is done in order to figure out where you stand and how to make smarter decisions in the future. In the SEO world, auditing is a growth hacking technique that will help us attract and retain customers.

An SEO audit means we are closely examining our overall site performance, setting new goals based on what we find, and implementing tactics to reach those goals. This process helps us increase our profits by making the best use of the content we already have.

This may not sound like an best SEO strategy, but you be surprised how many websites are missing basic on-page SEO factors like page titles tags or meta descriptions. It’s easy to overlook such things while creating our website, but easy to fix with an audit.

In the end, there’s more that goes into conversion optimization in online business than just getting traffic, like making sure you have a clear lead capture form, descriptive product pages, and a sales page.

So start your web audit today. Today we Reimagine Main Street is a renown online marketing pittsburgh company. Reimagine Main Street was created by the Observer Publishing Company to help all sorts of businesses take advantage of the amazing potential of online marketing and advertising including pittsburgh search engine optimization and other services.

So contact us.

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January 8, 2018
Viewed 288 times.

If you been familiar with concept like product marketing and advertising, then you must have heard about digital marketing time to time. Still as per our experience, many people don't know enough about it, when they come to us for digital marketing pittsburghand seo services pittsburgh.

Now for those who don't know what digital marketing or internet marketing is, think it as all sorts of marketing and advertising done on internet, like on facebook, twitter and on other websites including google and bing.

One of the most important element in digital marketing is SEO or Search engine optimization as it says. Search engine optimization or SEO is the practice of increasing the quality and quantity of traffic to your website through organic search engine results.

To understand what SEO really is, let's break it down in simple terms.

By SEO you have the large number of people clicking through from search engine results pages and gives more traffic.

Sure you can attract all the visitors in the world, but if they're coming to website because Google tells them you're a resource for Tesla car when really you're a grad student who just made a site for scientist Nikola Tesla's work, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in services and products that you offer. SEO help you in that.

Although ads make up a significant portion of many SERPs, you can still have organic traffic, which is any traffic that you don't have to pay for and SEO gives you that.

But how SEO really works?

You might think of a search engine as a website you visit to type or now speak a question into a box and Bing, Google, Yahoo! or whatever search engine you're using astonishingly replies with a long list of links to webpages that could potentially answer your question.

That's true. But now is the time when you have to stop for a moment and consider what's behind those magical lists of links?

So here's how any search engine works:

Google or Bing or any search engine you know, has a crawler that goes out and gathers information about all the content they can find on the Internet. This crawlers or bot bring all those 1s and 0s back to the search engine to build an index. That index is then fed through an search engine algorithm that tries to match all that data with your query.

And that's all.

And to know how Optimization works in SEO you have to be patient little bit. You see, the people who write all that content and put it on their sites really work hard to make it more attractive and interesting. It's everything from making sure the meta descriptions and title tags are both informative and the right length to pointing internal links at pages you're proud of. So that when site will get crawl by search engines next time. It will get index properly and the users who arrive via search will like what they see.

We are Reimagine Main Street works on digital marketing pittsburgh and seo services pittsburgh from many years. For more information please contact us - 724-206-2310.

To know more visit us:

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